Most roofing companies are sales organizations that subcontract your installation. We cut out the middleman and pass the savings to you.
No pushy sales people in your home.
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47 homeowners got a price this week
★★★★★4.9 · 380 verified reviews
Takes 60 seconds. We will never call you.
No obligation. No salesperson. Ever.
Where your $18,000 roof actually goes
Sales & marketing~50%
Materials~30%
Labor~15%
Overhead & profit~5%
Your Openly savings
On a typical $18,000 roof
~$4,500
25% less than traditional
How it works
From address to booked job in minutes
1
Enter your address
We pull satellite imagery and measure your roof instantly. No one visits your home. No appointment needed.
2
See your real price
Get a transparent price range based on actual measurements. No lowball estimates. No hidden fees. No surprises.
3
Book online
Pick your material, choose a date, confirm your job — all without talking to a single salesperson.
The openly difference
Traditional roofing vs. Openly
The industry hasn't changed in 40 years. We built a better way.
Traditional contractor
You pay for their sales team
✕
Salesperson visits your home — sometimes multiple times
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High-pressure kitchen-table close with financing offers
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Dozens of follow-up calls for weeks
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Opaque pricing — quote only after a home visit
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Installation subcontracted to a crew they don't employ
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You pay 50% markup to fund all of the above
openly
You only pay for the roof
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Instant price from satellite — no home visit required
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Transparent pricing online — no pressure, no tactics
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Zero follow-up calls — book entirely on your schedule
✓
Real price upfront — what you see is what you pay
✓
Licensed crews, quality materials, real warranty
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Save up to 25% because we cut the sales middleman
The cost of the old way
What traditional roofing actually costs you
50%
Of your bill is sales & marketing
Most roofing companies spend more acquiring you as a customer than they spend on your actual roof.
~20hrs
Lost to the traditional sales process
Home visits, follow-up calls, price negotiations, and callbacks — before a single shingle is replaced.
$4,500
Average Openly savings per job
By removing the sales layer entirely, we pass that margin directly back to you — the homeowner.
Reviews
Homeowners who made the switch
★★★★★
"Three other companies sent salespeople to my house. Openly gave me a real price online in a minute. Saved $3,800 and never talked to anyone."
Karen M. · Seattle, WA
★★★★★
"I didn't realize how much of my old quote was sales overhead until I compared. The transparency alone made me trust Openly more than anyone else."
David R. · Chicago, IL
★★★★★
"No one called me 15 times. No one sat at my kitchen table for two hours. I booked online, they showed up, the roof got done. That's it."
Susan T. · Philadelphia, PA
FAQ
Common questions
How accurate is the instant price?
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Our prices are based on aerial satellite measurements of your actual roof — not estimates based on square footage you enter yourself. The price range you see is typically within 5–10% of the final job cost. You won't get a surprise invoice.
Do you serve my area?
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We currently operate in approximately 10 major metros including the SF Bay Area, Los Angeles, Seattle, Portland, Chicago, Philadelphia, Boston, Minneapolis, and the DC suburbs. Enter your address to confirm availability in your area.
What happens after I enter my address?
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You'll see an instant price range for your roof based on real measurements. No one will call you. You can browse material options, choose a date, and book entirely online — or simply save the quote and come back later.
Will anyone call me or visit my home?
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No. That's the whole point. We will never call you unsolicited and we will never send a salesperson to your home. The only time someone visits is the day your licensed crew arrives to install your new roof.
Are your crews licensed and insured?
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Yes. All installation crews are licensed, insured, and vetted in every market we operate in. Your job comes with a material warranty and a workmanship guarantee.
Stop paying for someone else's sales team
Enter your address. Get a real price in 60 seconds. No salesperson will ever call you.
47 homeowners got a price this week
Takes 60 seconds · No obligation · We will never call you